Elon Musk Describes His Plans For Twitter And Explains His Purchase

“I did this to try to help humanity, whom I love,” Musk tweeted.

Elon Musk has described some of his goals for the dominant social media platform, with the completion of his purchase of Twitter expected this week. Musk stated in a Twitter post that he didn’t purchase Twitter for financial benefit but rather to “attempt to serve humanity.”

The multi-billionaire claimed he feels “the continuous pursuit of clicks” has eventually led to the tremendous political divisiveness we currently witness throughout the world in his address to platform advertisers. Musk contends that while this is advantageous for business, it prevents meaningful conversation.

He explained in a tweet: “The reason I acquired Twitter is because I believe it is crucial for the future of civilization to have a shared digital town square, where a wide range of opinions can be contested in a healthy manner.

Dear Twitter Advertisers pic.twitter.com/GMwHmInPAS

— Elon Musk (@elonmusk) October 27, 2022

Social media “will splinter into far right wing and far left wing echo chambers that breed more hate and divide [sic] our society,” according to the report.

He did admit, though, that social media can become a “free-for-all hellscape” with no repercussions for behavior.

“Our platform must be pleasant and open to all, where you may choose your desired experience according to your tastes, in addition to conforming to the laws of the land,” he continued.

Musk continued by saying that the new Twitter administration will place a greater emphasis on tightly targeted, laser-focused advertisements for particular populations. Low relevancy advertising are spam, while highly relevant ads genuinely include content, he says.

In response to a remark made under the tweet, Musk also appeared enthusiastic about the concept of paying prominent Twitter users for their material, similar to how YouTube or TikTok does it.

Many theories have been put forth regarding the potential structure of Twitter after Musk. He has previously made suggestions that he wants the social media platform to draw ideas from so-called “super-apps,” like China’s WeChat, which bring together social media, instant messaging, and digital payment services in one location.

Only time will tell about the specifics.