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Inalife’s digital legacy platform preserves family memories

Inalife, a new startup, has created a digital legacy platform to help families preserve their memories, create an interactive family tree, and record messages for future generations, such as when a baby turns 18.

The Hong Kong-based company launched its desktop app in July, attracting a few hundred users. Next week, it will release its iOS and Android mobile apps, hoping to gain more traction.

Inalife founder and CEO Nicholas Worley was inspired to create Inalife after losing family members and realizing he wanted to know more about their histories.

Worley told , “The initial idea happened after my paternal grandfather passed away in 1999 from prostate cancer and my maternal grandmother the same year from Alzheimer’s. After they died, I had a dream where I saw them as 16-year-olds, and when I woke up, I realized I only knew they were my grandparents. This included how they looked at my age, sounded like as children, and told their stories, which made me very sad.

“I wanted to preserve our families’ memories at that point and I kept thinking about it,” he says.

After his son was born in 2019, Worley was inspired to pursue the idea. After the birth of his twin sons in 2021 and the death of his mother-in-law in 2022, he decided to start the business to help others preserve their digital legacies.

Free Inalife accounts offer 100MB of storage as a “memory allowance”. They create a profile with information about themselves and library albums with photos, videos, audio files, and documents. Users must upgrade to a paid subscription to add data or sub-accounts. These range from 5GB for $5.99 to 30GB for $19.99 per month. Additional storage costs $1.99 per 1GB.

After creating an account, you add family members to your family tree. Every member gets an invite and can specify their relationship. They can also browse the family tree, learn about family members, and add albums and profiles after joining. For deceased family members or those too young to create profiles, sub-accounts can be created. Transferring their profile when older lets kids control it.

Users can also send family members messages to listen to later.

“The time-delayed messages are a novel way of preserving time capsule memories so loved ones can receive them at a specified date in the future,” says Worley.

If something happens, users can choose a manager for their account.

Worley claims that subscriptions fund ad-free apps and that family data is never shared.

The founder hopes to expand his market with the September 5th launch of his mobile apps.

“With almost 7 billion people using smartphones globally and our most cherished photos and memories stored on them, launching the app versions of Inalife was the next stage of our plan to help families connect across generations.” says Worley in an announcement “As we continue to grow our subscriber base, we are excited by the company’s prospects and are focused on providing customers with an authentic and valuable family experience while educating users around the world about digital legacies,” he said.

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