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Threads won’t be fun, but brands can escape Twitter with them

Twitter may never return. Twitter, the preeminent Twitter of its time, offered a lively, often incoherent mix of paradigm-shifting cultural phenomena (Arab Spring, the Me Too movement, Black Twitter), breaking news, corporate existentialist brand building, tweet-addled U.S. presidents, and hardcore porn. Meta’s Twitter clone Threads just launched, giving us options—maybe …

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Meta says Instagram account deletion is the only way to delete Threads

According to co-founder and CEO Mark Zuckerberg, Threads has gained 10 million users in seven hours. The highly anticipated new service requires an Instagram account for onboarding, but deleting a Threads account requires deleting the linked Instagram account. Meta states in its “Supplemental Privacy Policy”: “You may deactivate your Threads …

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